Imagine for a moment that the LED horticultural lighting market is a busy
cafe. We can call it the “Lighthouse”. The cafe has been split into sections, each
being served by a different manufacturer with their own daily special. As you enter
the Lighthouse you will most likely be greeted by SolarOasis, a familiar face to the
regulars because SolarOasis has worked in the cafe since its inception. But it is your
first time to the Lighthouse so you choose the first open table and order the special.
When your order arrives it is like nothing you have ever eaten before. You
are not even sure how to go about eating it. You look around for clues from your
fellow diners and that is when you notice that in the SolarOasis section, The
condiment stand has a diagram of just the information you need to make the most of
your meal. You also notice that your server is busy taking notes off of those very
condiment stands. He is very helpful when returning to answer your questions but it
becomes apparent that this cafe is like any other field of business. There are the
slackers and there are the overachievers.
While other servers gossip in the hallway, SolarOasis is serving up the
Pro-5 with a 100% increase in light energy. Complete with condiments. The finest
meal ever presented in the Lighthouse. A hush falls over the cafe as one by one the
patrons are overwhelmed with that feeling of “I wish I ordered what they’re
having.” You stand and slowly walk over to find a seat with the regulars. Pro-5 led
grow lights are available now. The other servers will be busy taking notes.–AL